Tuesday, December 31, 2019

Essay on Advice for Student Who Begins High School

Essay on Advice for Student Who Begins High School My Advice for First Steps in High School I sincerely congratulate you on your admission to start high school. As you begin, I invite you to ask yourself the following questions: What is my overall goal in this school? What friends will I have? Will I participate in extracurricular activities? How will I respond to my teachers and relate to my colleagues? Think deeply about these. Pause for a moment to give answers to some or all of them. And see if you can align your responses with my advice. High school calls for more responsibility from you than was required in lower grades. Now is the time to see life more clearly and get closer to choosing your interests. Education at this stage offers you an opportunity to discover yourself: explore it. Build on your strengths while you work hard on diminishing your weaknesses. I strongly advise you to set specific goals for yourself. Define your academic objectives. Aim to be the best student in your class throughout the grades. Start preparing for college. Write down these goals as you want them and post your write-up where you can always see it. You may also want to participate in one or two extracurricular activities, go ahead. Get as many awards as you can both in class and on the playing field. Look for friends that share these goals, and cooperate with them. Develop a team spirit as you work with your friends will help you later in life. Set out time to identify your talents and gifts. Explore them for the benefit of yourself and others. You can do it! This will build you up for the challenges ahead and prepare you for college. You can get the best out of the high school experience.

Sunday, December 22, 2019

The Harlem Renaissance Creation of a New Nation Essays

The Harlem Renaissance created a new racial identity for African-Americans living in the United States, after the First World War. This new racial identity caused the African-Americans to become a nation within the United States. A nation is defined as a group of people that share common language, ethnicity, history, and culture. A nation of people may or may not have sovereignty. Harlem, a neighbourhood in Manhattan, New York City, emerged as the â€Å"race capital†1 for African-Americans living in the Northern states. Many African-Americans migrated from the Southern states to the North because of an influx of available jobs after World War I. Influential writer James Weldon Johnson described Harlem as â€Å"being taken without violence.†2 The†¦show more content†¦The race-spirit became renewed and rejuvenated4. The significance of the Harlem Renaissance was that a new African-American identity was established. They were no longer slaves or a lower class, but a nation that had artists, intellects, and it’s own culture. The history and ethnicity of most of the African-Americans living in the United States is similar. Centuries before the Harlem Renaissance, English merchants had gone to the African continent and took prisoner many Africans to be used as slaves in English colonies. The Natives living near the English colonies had not been useful as slaves because they knew the area to well and could easily escape. The African prisoners were taken either to Virginia to work on cotton or tobacco plantations, or to the Caribbean to work on sugar plantations. Many of the Carribean slaves were moved to the United States after the collapse of the sugar industry. After the Emancipation Proclamation, which set the slaves free, many African-Americans had a difficult time assimilating into white American society. There was still a lot of prejudice and discrimination by the white Americans. The history and ethnicity of African-Americans is s imilar, which is one part of becoming a nation. Language is an important part of any nation. A language is a distinct characteristic of a separated group of people. The African-Americans living in United States of America spoke English, just like everyone else.Show MoreRelatedThe Harlem Renaissance, A Social, Cultural, And Artistic Movement1298 Words   |  6 Pages The Harlem Renaissance was a social, cultural, and artistic movement that started in Harlem, New York during the 1920’s. Although it is generally considered to span from 1918 to the mid-1930, many of its ideas continue today. â€Å"The Harlem Renaissance was a phase of a larger New Negro movement that had emerged in the early 20th century and in some ways ushered in the civil rights movement of the late 1940’s and early 1950’s† (Thomas, 2017). â€Å"The social foundations of this movement included the GreatRead MoreThe Art Of The Folk1699 Words   |  7 Pages The Art of the Folk: Jazz, Blues, Folktales, Dance: The Harlem Renaissance During the nineteenth- mid-twentieth century, folk became very popular and widely known within the nation. Folk is considered the ordinary citizens of a public or district considered as the agents of a conventional lifestyle and particularly as the originators or bearers of the traditions, convictions, and expressions that make up an unmistakable culture. When people started to realize, their potential and become open toRead MoreAnalysis Of Langston Hughes And His Harlem Dream1639 Words   |  7 Pagesand His Harlem Dream The 1900s found many African Americans migrating from the south to north of the United States in an event called the Great Migration. Many Southern African-Americans migrated to a place called Harlem and this is where the Harlem renaissance originated from. The Harlem renaissance began just after the first world war and lasted into the early years of the great depression. Harlem became the cynosure for blues and jazz and birthed forth a Negro Artist era called the Harlem RenaissanceRead MoreWhite Supremacy And The Jim Crow Laws1369 Words   |  6 Pagespercent of African Americans lived until the Great Migration north that gave way to the Harlem Renaissance. Which was a movement in the 1920 s and 1930 s that opened the discussion on a minority in America. 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The world in all aspects was in gradual recovery from the depression. The world of music was expanding, sharing it’s enthusiasm throughout the world. The evolution of jazz aroused the curiosity of the nation. As Blacks received their freedom, they were able to express themselves as talented individuals. Certain blacks contributed immensely to the era of jazz, for example, Duke Ellington. Ellington entered a brand-new, exciting Read More1900-1929: Social Turmoil -- Dbq1538 Words   |  7 Pages1900s were filled with many new social ideas and changes. New faces arose during this time, and many new ideas changed the shape of society. Among these were race relations, the role of women in society, and the ever-heated modernism versus fundamentalism debate. Relationships between races were very sketchy during the early 1900s. Racism was still very strong in the country, and ethnic groups settled in an area and created their own little communities. Harlem, New York was a black communityRead MoreHistory5499 Words   |  22 PagesHARLEM RENAISSANCE by William R. Nash ^ The term ‘‘Harlem Renaissance’’ refers to the efï ¬â€šorescence of African-American cultural production that occurred in New York City in the 1920s and early 1930s. One sometimes sees Harlem Renaissance used interchangeably with ‘‘New Negro Renaissance,’’ a term that includes all African Americans, regardless of their location, who participated in this cultural revolution. Followers of the New Negro dicta, which emphasized blacks’ inclusion in and empowermentRead MoreHarlem Renaissance3262 Words   |  14 PagesHarlem Renaissance, a blossoming (c. 1918–37) of African American culture, particularly in the creative arts, and the most influential movement in African American literary history. Embracing literary, musical, theatrical, and visual arts, participants sought to reconceptualize â€Å"the Negro† apart from the white stereotypes that had influenced black peoples’ relationship to their heritage and to each other. They also sought to break free of Victorian moral values and bourgeois shame about aspects ofRead MoreThe Great Depression And Dust Bowl2250 Words   |  9 Pagesthe decade there was economic boom, the Harlem Renaissance, improved women s rights, and the ending of the captains of industry era. On the other hand, there was the Great Depression, Dust Bowl, and Prohibition which were viewed very negatively due to the intense effect they had on the entire country. The decades leading up to the 1920s set the ground work for a lot of the best parts of the 20s, specifically the economic boom. Starting with the creation of monopolies by the likes of Rockefeller

Saturday, December 14, 2019

Automated Evaluation of Grades System Free Essays

Sample CS Capstone Projects from 2005 – 2009 2005 Simulate a Radio Interface The team built a message simulator to test radio communications with munitions systems. The simulator used RS232 communications and ran on PCs. It included a user interface that allowed users to construct and send messages as well as log and display all message traffic. We will write a custom essay sample on Automated Evaluation of Grades System or any similar topic only for you Order Now The system included support for error checking (ACK/NAK, CRC) of messages. The interface could be configured for baud rate, com port, parity, # of bits, # stop bits, etc. Election Results Visualization This team built a system for use on the website of a news/communication company. The system displays election results in a visual manner and supports selecting from multiple race results. Results for a county can be displayed on a precinct level map in a color coded manner. Color shading was used to indicate results (e. g. red to white to blue shading for a two party race, white to dark green for a yes/no referendum) and actual vote counts are also shown for each precinct as that precinct is scrolled over. Automated Test Suite for Denial of Service and Intrusion Attacks This team built an extensible framework for an automated suite of test cases that ran on a Linux platform and simulated Denial of Service and Intrusion attacks. The tool included a GUI interface to select and run tests. Around 50 different network attacks were included with the system. An audit log and error log are produced as the system runs. Automation Data Collection This team designed data collection code to gather information from equipment on a manufacturing floor. A baseline group of PLC code samples was produced for the collection of data. Code timing (infeed, cycle, outfeed, idle, etc. ) and error routines was developed. Factory Floor User Interface This team designed and prototyped a user interface that presented live and historical information from the equipment on a manufacturing floor. The design was for a web based solution that used a SQL database that contained the data related to machine performance. Proposal and Job Setup System This team designed and developed a PC based sales proposal and job setup program for a heating company that allows the comfort consultant to efficiently and effectively produce a â€Å"job specific† price quote for the customer on the first appointment. The system included BTU calculations and furnace suggestions as well as pictorial tours showing what is involved in a furnace replacement. A job set-up document can also be produced immediately upon the closure of a sale. A database keeps track of all prices, eliminating confusion. The database also helps with sales management tracking. Test Prioritization This team developed processes, reporting and supporting utilities around code coverage and test prioritization tools (from an internal company research team) that provided the best test coverage for each software check-in. There was a base-line component that would run nightly and run each test, collect coverage data and save traces for each test. The developer’s side included a Windows application for automatically selecting the tests a developer should run. Ensuring Data Integrity This team developed a program that would run nightly to do integrity checks of critical manufacturing data. The Engineering (relational) and Manufacturing (Oracle) databases previously needed to be periodically manually verified to be in sync. Web-based Tutorial/Learning Tool This team developed an on-line tutorial and training tool for use in a university setting. The tutorial was based on policies and procedures for safe computing practices. A database of questions was also created with questions randomly selected for an on-line quiz. The results of the quiz could be emailed to the person who took the test and a teacher or supervisor. Identity Preservation in a Grain Mill This team developed a system to track the product (grain) throughout the growing portion of the process. The ability to add and update all aspects of field information (plant and field variables, chemicals applied, harvest information) can be managed on-line by direct farmer input or by a system administrator. Data can be exported to Excel spreadsheets and all updates and inserts into the database are tracked. A website was established and set up for use by the cooperative. Web-based Survey Software This team developed a web-based application that runs on top of a survey processing engine and allows users to create and maintain surveys for use on their web-sites. Multiple surveys and various kinds of questions can be created and edited (e. g. multiple choice, drop down choice, text choice, file choice). The survey processing engine was previously built by the sponsoring company. Code Generation Utility This team developed a utility that auto-generates C# code based on code that exists within a company proprietary prototype development environment today. The system reviews C# code and associated metadata then analyzes it to see what areas can be generated, rather than having to have developers create it. For example, it will generate the required business entities and database mappings. 2006 Web-based Survey Tool Web based survey tool to collect and manage SEI training evaluations for one company as well as to be used for vendor surveys for another company Intrusion Monitoring System Development of host based intrusion monitoring and prevention application software for IBM eServer iSeries Web-based File Viewer Develop a web based file viewer to be able to view data from old Cobol applications Marketing Study for New Product Offering Perform a marketing study on new product offerings to create a Managed Services offering that includes the areas of proactive network monitoring, data backup, security and trending. Sarbanes-Oxley Critical Function Auditing Tool Critical Function Auditing Tool – design database tables, develop an admin tool to maintain and create the data for the tables, define and transfer the security info for users from current system to Oracle, create a tool using VB. Net to administer this system Web-based Employee Directory Develop a web based employee directory that can find employees in a hierarchy list, view the list, add picture IDs, and update Active Directory from the source data Server Network Performance Monitoring Tool Develop a tool to monitor and report on the performance and efficiency of a number of remote servers. Legal Citation Data Mining Tool Create a Citation Mining Tool Interface to enable team members without SQL skills to run reports and perform analysis. Web-based Competitive Analysis Tool Develop a tool to automatically search competitors websites to determine what they are charging for products making sure to not be detected doing the search. 2007 Sports Score Database for Communications Company Create a web application that allows registered users to input sports scores (and related statistics) into a standardized database from which other media outlets (radio stations, TV, newspapers) can pull this stored information. In keeping with this, an administrator can alter posted scores, create sports schedules, manage sports, manage teams, and the like. Database Search and Update Utility Create  a Web Application for searching and updating the Bermuda Information Database. The Bermuda Information Database contains information on how the Bermuda system is called and configured for various content types. The Web Application will have a password protected maintenance utility that will allow users to update the database. The database was built in standard Microsoft Access and XML, but will be migrated to Oracle during the development of the Web Application. Web-based product review recording system The scope of the project is to develop a web-based collection of work product reviews. This system will improve the customer’s world by setting a standard for product review procedures with a central storage place for viewing results later. Intrusion Monitoring System – phase 2 Development of host based intrusion monitoring and prevention application software for IBM eServer iSeries. Modify the system to be a server-side application, improve the performance and add several new features. Update a freeware database refactoring tool Develop additional functionalities for Database refactoring tool useful for developers working in agile methodology. The sponsoring company had already developed a refactoring tool with minimal functionalities using Java. Using Agile methodology this team had to add more functionality to the existing tool. Competitive Benchmarking Tool This project developed a process and web based system to consistently support competitive bench marking in all products groups and support teams. Products include snowmobiles, ATVs, motorcycles, etc. Web-based Trouble Logging System Develop a web interface to replace an existing paper based trouble log system. The web interface will allow the remote users to submit a trouble log directly into the system rather than having to mail it in. The system will also allow the company to monitor and track the progress of all of the trouble logs by going to one place. In addition, since the data is being stored in a database, the data can be accessed over many years to help track the usage of the trouble log system in general. Production Line Monitoring System Develop a web-based application for production line monitoring. This application displays status of  batches and parts in the process of producing a final product. This application is intended to make it easier for observer or shift manager to keep track of work progress on the production floor. Embedded Computing Research Provide software development help with research in nanomaterials and nanotechnology. As a part of its Conformal Computing program, it is exploring how to leverage the power of multi-processor parallel architecture for large displays and eventually build a tera-scale experimental architecture. The vision therefore is to use such hardware architecture for simple to complex computer graphics applications. Simple computer graphics applications may comprise static graphics algorithms: flood fill, displaying circle, line etc. Complex computer graphics applications may comprise displaying 3D objects, texture mapping, volume rendering, animations and so on. 2008 OneNote 2007 and Team Foundation Server (TFS) Integration Provide an integrated solution where developers using OneNote 2007 during their Agile development Scrum meetings could make updates to TFS work items such as requirements, bugs and tests, directly in OneNote. Customer Request Repository Build a secure web-based tool that can access the company employee or customer requests for changes or additions to products. Allow the customer to easily collect, categorize and prioritize these requests as well as do searches and report generation. Test System for a Claims Processing Automation System Build a system to help automate the testing of an automated claims processing system. The system should allow for test data entry and modification, test process control and the comparison of original claims data and final claims data from the test. Cell Phone Application Development Using the Open Handset Alliance Android development environment, develop prototype cell phone applications. The team built applications for a Message Scheduler, sending Email from the phone, Gtalk Instant Messenger interface, Google Calendar interface, Access to Driving Directions and a Reverse Geo Coder to get the address of a phone. Open Interface to Company Applications Based Web Services Convert current applications interfaces from HTTP requests with XML responses to one based on Web Services. Build sample application interfaces and user access routines to demonstrate to developers and users how to take advantage to this kind of interface in the future. Role-based Training System Develop a system to manage training data such as courses and employee training records, required courses per role and grades. Allow users to see their own training history and what courses are available, supervisors to view their employee training records, and implement an administrator function to allow for adding/deleting courses, assigning courses to roles and roles to employees and keeping track of supervisor/employee relationships. Active Directory Automated Updating and SharePoint Learning Management System Build an Active Directory update utility that will take data from the Payroll database and run automated updates every week and create reports on the update. Also, create a SharePoint application to manage employee training data. ASCII Message Simulator to test Satellite Communications Develop a tool to generate ASCII text messages for network delivery as TCP/IP messages simulating satellite communications. This simulator supported logging, error injection, creation of test messages with predefined spacing and error rates, importing of TCP streams as new message profiles, stored data using XML and allowed using the tool in an automated fashion. Automated Unified Data Collection from a Virtual Automated Call Distributor (ACD) Develop a system to automate the real-time collection of unified date from various databases associated with a virtual ACD. The system needed to be extensible for adding more functionality and easy to build reports from. The reporting needed to be up to the minute and also required saving data for long-term information reporting to track trends. 2009 Windows Presentation Foundation (WPF) Skin Viewer Application Develop a Windows Presentation Foundation (WPF) application (Skin Viewer) that allows users to create sets of controls that can be used to build applications that have a common look and feel. For example, each division of a company could easily build websites that have a unique look and feel. Time Recording Utility Develop an application to track timesheet information incorporating approval workflow and integration with a commercial project management tool (Jira) as well as the billing system (Quickbooks). Data Reduction Tool Develop a tool that will convert binary log data into a human readable format. The tool has to be able to separate different message fields, unpack the data, apply scaling factors and graph selected field values against each other. An associated tool is also needed to easily define message formats and save the message format information in an XML structure. This XML structure will be used to define how to parse the binary log files. Evaluate the Usability of the IBM WebSphere sMash Toolset Create a set of sample web applications that address a specific business problem, select the most appropriate then develop a prototype of that application using sMash and report on the ease of use or and any problems encountered. Replace Specialized FTP Interfaces with Standard Web Services Calls Develop software to replace specialized FTP interfaces with standard Web Services calls. Integrate the associated changes on both the client and server sides. User Security Auditing Tool Develop a tool to populate a central database with application user security information (i. e. who has access to which applications) and a set of tools to report this information in various forms. Asset Management System Develop an asset management system that unifies data from several sources. A second phase automates the current lease exchange process. Digital Signature System Develop a digital signature system using DSA-digital signature algorithm signatures. The system includes adding CRCs and SHA-1 (Secure Hash Algorithm) when building the message. A second phase adds encryption of the final file. Mobile Phone â€Å"Planning Poker† Application Develop a â€Å"planning poker† application to run on mobile phones running the Android system. The application is multi-user using a peer to peer model and is integrated with Google Docs. XML Parsing Tool Develop a tool to parse SML files so that comparisons can be made between old and new versions of files. JMX Aggregator/Proxy Develop a tool that exposes custom attributes which are based off values of one or more backend JMX data source. 010 Facebook Applications Develop Facebook applications, web based and desktop, to demonstrate how these kinds of applications can be built – included producing documentation on how to build these applications. Course Management/Testing Application Develop tools to allow the user to create questions/tests, students to take tests and administrators to manage the system and create reports. Web Based Network Configuration Application Create a web based tool that allows a network accelerator to be configured for various conditions. This task included building activity log files, managing multiple interfaces and providing online help functionality. Generalized Data Reduction Tool, Phase II This project built on the previous year’s work by adding graphing capabilities, cleaning up the user interface, handling header blocks, exporting message definitions to Word documents, etc. Cloud Based Customer Dashboard Develop tools to collect call event data from a cloud based ACD deleting data when calls complete and aggregating data to be used on a dashboard that displays system status. Acoustic Imaging Application Build an application that processes acoustic data coming into an array of receivers and identify the source of the sound (first single source then multiple sources). Create a parallel processing version of the algorithms using Cilk++ running on a multi-core platform. Performance Driven Compensation System Develop an application to manage a performance driven compensation/bonus system. This system also needed to provide support for year-end performance evaluations. Web Based Image Management System Develop a system to manage software images replacing an older version. Includes the ability to view and compare side-by-side two different images. Framework for Mobile Applications Develop two prototype systems (running on Android and Blackberry platforms) that access web services provided by the sponsoring company. Statistical Process Control Recording and Charting System Build an application that is used in a manufacturing environment to automate the recording of data (from networked scales) and analyze this data according to SPC rules for the station to determine whether or not samples are out of range. Workflow Automation of the Software Promotion Process Develop a workflow automation application (using ShareVis and InfoPath) to manage the process for moving software status (e. g. development to test to alpha to beta to production) Data Reduction Tool (different customer than one above) Build a tool that can analyze data coming from any device and display the messages in human readable form. This was done by building a wizard to enable easy message definitions, an XML parser to convert messages into human readable form and a sophisticated user interface that made it very easy to filter and display messages. How to cite Automated Evaluation of Grades System, Essay examples

Friday, December 6, 2019

Brands Equity Management In A Multichannel - Myassignmenthelp.Com

Question: Discuss about the Brands Equity Management In A Multichannel. Answer: Introduction Fresh Juice Pty. Ltd. based in Australia is a well-known manufacturer of fruit drinks and other carbonated drinks. One of the drinks was not much popular as the rest of their products. That product was orange juice as organization was trying to provide unique taste and flavour to its target audience but at that certain point of time, product was not able to fulfil the target audiences demands. After analysing the latest market trends, it was analysed that orange juice and its related products are much trending and popular in whole Australia. In terms of increasing the demand of the organizations old orange juice, organization adopted various strategies along with creative problem solving technique. Under this report, CPS steps will be discussed in relevance with the product so as to enhance its brand value. Further sustainable market offering, situational analysis, environmental analysis and the consumer analysis will be conducted with review to uplift the products market share along with increasing the revenues and profits for the organization. (Source: Boostjuice, 2018). The new/improved sustainable market offering Application of CPS (Source: Black, 2015) Problem Identification: The orange juice initially launched by the Fresh Juices Pty. Ltd. was not able to fulfil the consumers expectations in various terms such as it was not providing the real oranges flavour. Company was promoting the product by explaining that the drink contains fresh orange pulps which will make them feel the consumption of fresh oranges. While the actual results were not same as were shown in the promotional and advertisement campaigns (Australian Business Deans Council, 2012). Problem Delineation: The drink organization wants to produce was not produced actually and this was the major reason of its failure in the target market. As the product was an orange juice but it was not providing the pleasure of having orange juice to the audience. Apart from this, the ingredients of the orange juice were also not matching with the description of the item and this made the drink thick and bland (Lai, 1995). Information gathering: This principle of solving the problem faced by the particular product will require the selection of most appropriate technique amongst the available through customer feedback, reviews from industrialists, advice from experienced candidates within the organization, etc. (Maxwell, Sheate van der Vorst, 2006). Idea Generation: This principle explains the adaptation of the most appropriate medium for resolving the issues faced by the particular product. As the orange juice was facing bit issues with regards to its ingredients. Thus, the major resolution which could be implemented to improvise the taste of the drink and to uplift the market share of the product in the target market, organization would modify the technique to produce along with amendments will be made in the ingredients of the product (Kotler, et. al., 2015). Ideal Evaluation and Refinement: Under this segment, the idea selected in the above principle will be implemented and its suitability will be measured on the basis of organizations targets. This will help the organization to modify the approach on the basis of markets requirements as well as it will also help them to attain its desired goals and the objective (University of Technology Sydney, 2010). Sustainable market offering Nature: Orange juice is a part of fast moving consumer goods and the good is perishable in nature. Type: The product is a consumer good (Kumar Christodoulopoulou, 2014). Value Provided: The consumption of orange juice will provide energy, refreshment and pleasured experience. It will also help the consumers to maintain the water level in the body with a pleasant flavour (Wikipedia, 2017). Sustainability benefits: The product will be available at reasonable offering in order to increase the demand. Apart from this, the product will also provide various social and environmental benefits. The orange juice is made up of natural ingredients which do not have any negative impact over the consumers health and society. Further, the packaging of the product is also made up of the materials which are easily recyclable and biodegradable as well (Lefebvre, 2011). Existing brand perceptions: Fresh Juice Pty. Ltd. has a great brand value in Australia which helps them to promote the refurbished orange juice in the target market with the view to gain sustainable market offering (Armstrong, et. al., 2012). Situational analysis Environmental Analysis PESTE Analysis: Amendments in the political factors will not create much impact over the business performance. These factors are governmental rules, regulations, tax policies, etc. Economic factors such as tax implications, changes in the monetary policy of the country, etc. will impact over price of the finished goods but it could easily be resolved with the adaptation of the effective pricing strategies. The ingredients used in the refurbished drink are natural so they do not have any negative impact over the consumers health conditions. In terms of technological factors, Australian markets conditions are changing with the change in the global market and this is due to rapid innovations in the technological field. With the help of these innovations, organization could provide attractive packaging and along with this, manufacturing will be done on the basis of lean methodology in terms of decreasing the cost of production and to uplift the customer satisfaction. The last factor of m acro environmental analysis is environmental factor and with the manufacturing of orange juice, environmental conditions will not be affected as the raw materials used by the organization are environment friendly (Bowie, et. al., 2016). Competition: Major competitors for Fresh Juice Pty. Ltd. in Australian market are Coca-Cola and PepsiCo and these two companies have launched various drinks and natural favoured juices. These two companies have huge market share in the Australian market which could impact on the market share of the Fresh Juice Pty. Ltd. Thus, to attain the competitive advantage in the business environment. Suppliers and intermediaries: These are crucial part for every B2B type of organization. Fresh Juice Pty. Ltd. is a part of B2B type of organization and suppliers have the ability to decrease or increase the organizational efficiency. Thus, they should be treated in an effective manner along with the fulfilling their basic needs in terms of maintaining the relationship which will provide them positive results (Buil, De Chernatony Martnez, 2013). SWOT Analysis Strengths Unique strategies to produce carbonated drinks and fruit juices; Qualitative products; Effective marketing strategies. Weaknesses Failure of orange juice and other drinks in the target market; Lack of capital (Fleming Mixon, 2011). Opportunities To set up an effective market share; Gain competitive advantage. Threats Presence of existing brands such as Coca-Cola and PepsiCo in the target market; Promotional and advertisement strategies used by those companies. Market and Customer Analysis Consumer or business market: The major target audience for Fresh Juice Pty. Ltd. will be the teenagers, middle-aged adults, adults and children. These market segments generally prefer to consume carbonated and other types of drinks. As the refurbished drink by the organization does not contain any artificial flavours and colours, hence, organization could promote the same to its target segments audience. Along with this, it could also be approached to old-aged group of people as drink does not contain any harmful ingredients. This will help the organization to acquire the huge market share along with attainment of the organizational goals and the objectives (Freeman, 2010). Market Type: Potential Segment Name Potential Segment Profile Teenagers Age: 15 to 19 Income: $20,000 Young Adults Age: 20 to 34 Income: $45,000 Middle-Aged Adults Age: 35 to 60 Income: $45,000 Customer Need: Customer needs for carbonated drinks and fresh juices mainly arise in the summer season. In order to fulfil the consumers needs, organization is required to provide them the effective and efficient products with high quality which could easily satisfy the target audiences needs (Gordon, 2012). Market growth and market share: Market growth describes the increase in the organizations revenues, brand value and profitability. This could be with the effect of increase in the demand of the organizational products due to aggressive promotional strategies or it can also be the result of qualitative products delivered by the organization. The more effective will be promotional strategies of organization, the more organization will be able to spread awareness amongst the target audience. With the help of these techniques, organization will be able to set up its effective market share along with gaining the adequate competitive advantage (Hollensen, 2015). Influence on consumers: The re-launch of orange juice by the organization will proved to be a great factor through which organization could easily create positive impact over its target audience. Along with this, refurbished orange juice will help the consumers to maintain the water level in the body as well it is also essential in terms of enhancing the health conditions of the consumers (Keller, 2010). Conclusion From the aforesaid information, it can easily be concluded that Fresh Juices Pty. Ltd. has planned to re-launch their fail products in the target market. This fail product is an orange juice which was launched with the motive of enhancing the market share of the organization in the target market. But at that point of time, the product was not able to cope up with the market and consumers requirements and this becomes the major reason for the product failure. After a certain period of time, the company has planned to re-launch the product in the target market with the view to uplift the market share in the target market. In order to launch the existing product, critical problem solving principles, sustainable market offerings, situational analysis and the market customer analysis were also discussed under this report. References Armstrong, G., Kotler, P., Harker, M., Brennan, R. 2012. Marketing: an introduction. Pearson Prentice-Hall. London. Australian Business Deans Council. 2012. Academic Standards for Marketing in the Australian Higher Education Sector. Prepared by the Marketing Learning Outcomes Working Party, sponsored by the Australian Business Deans Council Retrieved from https://www.marketinglearningoutcomes.com/uploads/8/4/3/8/8438345/academic_standards_for_marketing_v2.pdf. Bowie, D., Buttle, F., Brookes, M. and Mariussen, A. 2016.Hospitality marketing. Taylor Francis. Buil, I., De Chernatony, L., Martnez, E. 2013. 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